Digital Media Net - Your Gateway To Digital media Creation. News and information on Digital Video, VR, Animation, Visual Effects, Mac Based media. Post Production, CAD, Sound and Music

ASG Enters into Strategic Partnership with Zero Density

EMERYVILLE, CALIF., June 13, 2023 Advanced Systems Group, LLC (ASG), a technology and services provider for media creatives and content owners, has entered into a strategic partnership with Zero Density, a world leader in real-time graphics technology. ASG will now carry Zero Density’s line of real-time virtual studio, augmented reality, and graphics technology designed for broadcast, esports, and live events.

The partnership expands ASG’s systems integration portfolio with options from Zero Density’s extensive series of high-end, real-time virtual studio, AR/XR and broadcast on-air graphics solutions. “They have an exceptional technology that we can deploy at our clients’ sites to yield what we believe is some of the highest quality XR-based production,” explained Dave Van Hoy, President of ASG. “We’re also very impressed with their customer track record. They’re highly recommended by their existing client base. These are things that we evaluate carefully as we decide who to partner with.”

Zero Density is best known for Reality Engine – a real-time node-based compositing system that enables creative teams to stand out from the competition with next-generation Unreal Engine graphics. Reality Engine provides video I/O, keying, tracking, compositing, and rendering in one machine, making it easy to create photoreal 3D environments, AR graphics, XR productions and more – in real time. 

Other company highlights are Zero Density’s tracking brand Traxis with its AI-powered talent tracker and camera tracker. Built for both LED sets and green screen cycloramas, these tracking solutions let broadcasters spend less time worrying about photorealism, giving more space to focus on creativity. Zero Density recently announced a major update to Traxis and a new software bundle that will make photorealistic graphics accessible to all broadcasters.

“They have a unique methodology for real-time rendering video wall backgrounds that when combined with their method of using camera tracking data makes a production much more photorealistic in real-time,” Van Hoy added. “They’re taking photorealistic XR to a new level. We believe it’s the highest quality available today.”

Yavuz Bahadıroğlu, Zero Density Director of Global Channel Management Director for the US & Canada, echoes Van Hoy’s optimism about the partnership: “We’ve seen the incredible work that ASG’s done with innovative installs, and we’re thrilled to be partnering with such a talented team. We foresee a very bright future from this collaboration and know that together, we can help creatives deliver more realistic, eye-catching visuals more easily than ever before.”

About Zero Density

Zero Density is a world leader in real-time virtual studio technologies for the broadcast, live events and esports industries. As the leader in gaming technology in broadcasting, Zero Density’s disruptive yet easy-to-use products are used from the World Cup to Olympics sports coverage by some of the biggest companies in the world. Clients include The Weather Channel, RTL, Fox Sports and Warner Media. www.zerodensity.tv

rhoffman

Recent Posts

Location-based Entertainment Market worth $15.33 billion by 2029- Exclusive Report by MarketsandMarkets™

DELRAY BEACH, Fla., Feb. 18, 2025 /PRNewswire/ -- The Location-based Entertainment Market is estimated at…

1 hour ago

Virtual Therapy Market to Reach USD 1.62 Billion by 2031: Growing Demand for Digital Mental Health Solutions | Valuates Reports

Virtual Therapy Market is Segmented by Type (Non Immersive, Fully Immersive), by Application (Psychotherapy, Virtual…

1 hour ago

Education Management Solutions Partners with Lumeto to Enable AI-Enabled VR Healthcare Training and Management

WAYNE, Pa., Feb. 18, 2025 /PRNewswire/ -- Education Management Solutions (EMS), a leader in healthcare…

1 hour ago

Cellid to Exhibit Self-Developed Spectacle-Type AR Glasses at MWC Barcelona 2025

Unveiling a More Accessible, State-of-the-Art AR Glasses Reference Model TOKYO, Feb. 18, 2025 /PRNewswire/ --…

1 hour ago

Optable, VIA Rail, Touché! and The Globe and Mail Showcase 20% Ticket Sales Impact Through Clean Room Technology

Collaboration Highlights Privacy-Safe Attribution Model, Connecting Ad Exposure to Real-World Outcomes Without Cookies MONTREAL, Feb.…

1 hour ago

Threat Vector podcast wins gold at AVA Digital Awards for Excellence in Audio Programming.

FULTON, Md., Feb. 18, 2025 /PRNewswire/ -- Threat Vector, the flagship podcast from Palo Alto Networks®…

1 hour ago