Stackin’ Launches Financial Wellness App

LOS ANGELES–(BUSINESS WIRE)–#financialtherapyStackin’, a financial wellness company changing the way millennials and Gen Z think about their money, has launched an app for both iOS and Android devices. The new app allows users to take a psychometric assessment to uncover their underlying money beliefs, then provides therapy-based exercises and coaching to help them better understand and improve their relationship with money.

“We all suffer from anxiety and negative feelings around money. These are powerful emotions that hold us back from achieving our goals and fulfilling our ambitions. But now research is showing that we’ve reached a breaking point—for the first time, the majority of millennials and Gen Z are constantly stressed about money or have money anxiety. This isn’t a financial crisis, it’s a health crisis,” shares Tom Brammar, CEO of Stackin’.

Stackin’ is on a mission to take on a new role in the financial industry—helping people understand how money impacts their emotions and anxiety holds them back from their goals.

“During our discovery phase, we learned that the issue isn’t just about lack of money. Even high earners struggle to manage their money—one in three people earning over $250,000 a year feel like they’re living paycheck to paycheck—and the seemingly quick fix of a budget doesn’t stick. If you’ve ever failed to make a budget or achieve a savings goal, then we built Stackin’ for you,” says Brammar.

Rather than focusing on budget building and tracking, Stackin’ helps users build healthy financial behaviors so they can take control of their money and achieve their goals. Stackin’ enables users to understand the relationship between their spending and their emotions, set and achieve goals, track how they feel, and access coaching.

Users can take advantage of a free trial when they first sign up, then choose one of three pricing tiers that fits their needs. The basic subscription is $24.99 per month, while the top subscription—which includes monthly calls with a personal money coach—is $89.99 per month.

Stackin’ is now available on both Google Play and App Store.

About Stackin’

Stackin’ is a financial wellness company that helps you understand how your money impacts your emotions, so you can prioritize making decisions that bring joy. The platform combines your financial situation with behavioral insights to build personalized coaching programs and tools that improve your mindset and money habits—giving you a guide to help grow and improve your relationship with money so you can live your happiest, most-fulfilled life. Visit to download the app.


Candice Na


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