Rare Analogue Masters Are Digitized With Prism Sound

Prism Sound audio conversion equipment is playing a key role in a marathon restoration project that will see 233 analogue master tapes converted into useable digital WAV. files.

The tapes belong to Good Time Records (GTR), an international catalogue owner and label with offices in the UK and US (Nashville). Content included in these tapes comes from the Crash, Satril and Catawba labels, all three of which were formerly administered by the Henry Hadaway Organisation (HHO), a company established in 1969 by Henry Hadaway MBE.

HHO became an innovator in the independent recordsector and it achieved great success during the 1970s and 1980s with artists such as The Sandpipers, The Rockin’ Berries, Kenny Lynch, Frankie Vaughan, Lyn Paul (ex-New Seekers), The Tweets, Marvin Gaye, Wilson Picket, Brook Benton and Jackie Moore. GTR, which regularly buys vintage catalogues, acquired the Crash, Satril and Catawba labels in 2020 as part of a multi-label catalogue deal.

The masters currently being restored comprise the recording archive of the former Satril Studios in North London. Among them is The Birdie Song by The Tweets, which sold over 1.6 million copies in the UK alone.

The digitization of GTR’s archive is being undertaken by sound engineer Graham Joiner, who runs a specialist audio restoration company in Brentwood, Essex.

“I got involved in this project at the end of 2020, just as we were about to go into another lockdown,” Graham says. “I was contacted by Oliver Murgatroyd from GTR and a few weeks later he turned up with a van full of two-inch 24-track master tapes, many of which were in quite a poor state. Some of the original boxes were mouldy and falling apart, and all the tapes had to be baked at 55 degrees C for up to 8 hours to prevent the oxide from shedding. It is painstaking work as I can only bake five tapes at a time, but this has to be done in order to stabilize them before attempting a transfer.”

Graham, who spent most of his working life as a professional pharmaceutical chemist, set up his Audio Restored business in 2008 after taking early retirement. He has since handled projects for a variety of record labels and music publishers including the BBC.

“Recording and re-recording was a hobby before I retired but it has grown into a new career and I love it,” he says. “I’ve tackled some fascinating transfer and restoration projects, including original demos by Brian Protheroe, and some work on very early David Bowie demo tapes, some of which were used on the BBC documentary, Finding Fame.”

Graham’s studio is equipped with various turntables (EMT and Linn), Studer cassette decks, Revox ¼ inch tape decks and Wavelab digital audio workstation. The latest addition to his equipment list are three Prism Sound Titan audio interfaces, which were specifically acquired to tackle the GTR project.

He explains: “GTR was adamant that they wanted their tapes transferred at a high resolution sample rate of 192kHz 24 bit so that they could be stored as Ultra HD WAV files. At the time my equipment wasn’t capable of that and after taking advice, it was recommended that I should consider Prism Sound AD/DA converters. That led to a conversation with Prism Sound’s Managing Director Jody Thorne who recommended Titan because the units could be linked and operated together over a Dante network.”

Designed to offer the ultimate in sonic clarity, Prism Sound’s Titan multitrack interfaces have a maximum capability of 18 concurrent input and output channels, offering 8 analogue recording channels, 8 monitoring outputs, stereo digital input and output on a phono connector and concurrent optical digital I/O ports. The unit incorporates an MDIO expansion slot that allows users to stack Titans together to achieve sample accurate, phased locked audio between multiple units.

Graham purchased three Titans with MDIO Dante cards and a Focusrite Rednet Dante PCIe card so that he could transfer 24 track audio directly into his computer. The sound quality he is achieving is, he says, phenomenal and he is delighted with the detail he is capturing from the original masters.

“I have been very impressed by the Titan units, which have done exactly what I needed them to do,” he says. “I’ve also been really impressed with the help I’ve received from Prism Sound. Jody and Frank Oglethorpe in their US office spent hours on the phone helping me set everything up and making sure I could fulfil the demands of this contract by transferring the masters at the right sample rates. They were fantastic.”

The digitization of the masters currently on Graham’s workbench will allow GTR to release authentic, vintage sample packs, as well as remixes by popular producers and remastered editions of popular albums and singles in Ultra HD format.

Commenting on the project, GTR’s Oliver Murgatroyd says: “We are excited about expanding our digital archive to include HD multitrack stems of this content. It opens up great opportunity for new frontline projects with our catalogue, including remixes and re-edits by popular current producers. Of course, we are very lucky to still have copies of this original analogue media. I know of many labels that have disposed of their tape archives over the years as it is an extremely cumbersome media.

“We are already seeing demand in the Far East for hi-resolution audio. Although the HD market is still fairly niche in Western territories, we expect this to become more popular as the likes of Amazon launch their Ultra HD stores. In getting our archive digitised in these extremely high sample rates and bit rates we are future-proofing ourselves for consumer demand.”

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About Prism Sound
Founded in 1987, Prism Sound manufacture high-quality professional digital audio equipment for the International broadcast, film, music production, manufacturing and telecommunications sectors. The company’s product range includes the Prism ADA-8XR precision 8-channel converter unit, which is regularly used for music and film soundtrack projects by clients such as EMI Abbey Road, BBC, Sony, Lucasfilm and Walt Disney. For more information: www.prismsound.com