Apple Previews iOS 13

Introduces Dark Mode, Advanced Photo and Camera Features, Sign In
with Apple and an All-New Maps Experience

SAN JOSE, Calif.–(BUSINESS WIRE)–Apple® today previewed iOS 13, introducing a dramatic new look for
iPhone® with Dark Mode and new ways to browse and edit photos, sign in
to apps and websites, and navigate the world with an all-new map. iOS 13
is faster and more responsive with optimizations across the system that
improve app launch, reduce app download sizes and make Face ID® even

“iOS 13 brings new capabilities to the apps you use every day, with rich
updates to Photos and Maps, and privacy-protecting features like Sign In
with Apple, all while delivering faster performance,” said Craig
Federighi, Apple’s senior vice president of Software Engineering. “We’re
excited for customers to experience what’s coming to iPhone this
fall and can’t wait for them to see how great everything looks in Dark

Dark Mode: A Dramatic New Look for iPhone

iPhone has a beautiful new look with Dark Mode, a new dark color scheme
that works system-wide and across all native apps to deliver a great
viewing experience, especially in low-light environments. Dark Mode is
available to third-party app developers for integration into their own
apps and can be scheduled to turn on automatically at sunset or at
a certain time.

Easier Browsing and Powerful Editing Tools for Photos

Using on-device machine learning, Photos curates the entire library to
highlight the best images, automatically hiding clutter and similar
photos to showcase significant events from the past day, month or year.
Photos and videos are intelligently organized, making it easier to
browse, discover and relive favorite memories, with auto play videos
to bring the library to life.

Photo editing is more comprehensive and intuitive with new tools that
are easier to apply, adjust and review at a glance. With just a swipe,
effects can be increased or decreased to create the perfect look,
providing photographers with more creative possibilities and control
over their images. And in iOS 13, most photo editing tools are
now available for video editing, making it possible to rotate, crop or
apply filters right within the Photos app.

With iOS 13, Portrait Lighting adjustments can be made right in the
Camera app to virtually move the light closer to sharpen eyes and
brighten and smooth facial features, or push the light farther away to
create a subtle, refined look. A new High-Key Mono effect creates a
beautiful, monochromatic look for Portrait mode photos.

Fast, Easy and Private Sign In with Apple

Apple is introducing a new, more private way to simply and quickly sign
into apps and websites. Instead of using a social account or filling out
forms, verifying email addresses or choosing passwords, customers can
simply use their Apple ID to authenticate and Apple will protect users’
privacy by providing developers with a unique random ID. Even in cases
where developers choose to ask for a name and email address, users have
the option to keep their email address private and share a unique random
email address instead. Sign In with Apple makes it easy for users to
authenticate with Face ID or Touch ID® and has two-factor authentication
built in for an added layer of security. Apple does not use Sign In with
Apple to profile users or their activity in apps.

All-New Maps Experience

Apple Maps helps millions of people navigate and explore the world, all
while protecting user privacy. After driving 4 million miles to rebuild
the basemap from the ground up, Apple is delivering a new Maps
experience with broader road coverage, better pedestrian data, more
precise addresses and more detailed landcover. The new map is
available now in select cities and states, and will roll out across the
US by the end of 2019 and to more countries in 2020.

Powered by the new basemap and high-resolution 3D photography, a new
Look Around feature delivers beautiful street-level imagery of a city
with smooth and seamless transitions. iOS 13 brings additional new
features to the Maps app, including Collections to easily share favorite
restaurants, travel destinations or places to shop with friends, and
Favorites for navigating to frequent destinations, such as home, work,
the gym or school, with a simple tap from the launch screen.

Additional iOS 13 Features

  • Reminders has a new look and offers intelligent ways to create and
    edit reminders, with more ways to organize and keep track of them. The
    quick toolbar makes it easier to add times, dates, locations and
    flags, or add attachments. With deeper integration with Messages, it’s
    easy to tag someone in a reminder so that it surfaces when the user
    messages with that person.
  • Messages can automatically share a user’s name and photo, or
    customized Memoji™ or Animoji®, to easily identify who is in the
    Messages thread. Memoji are automatically made into sticker packs
    built into the iOS keyboard, so they can be used in Messages, Mail and
    other apps. Memoji also feature new hairstyles, headwear, makeup,
    piercings and accessories.
  • Siri® has a new, more natural voice, and Siri Shortcuts now supports
    Suggested Automations that provide personalized routines for things
    like heading to work or going to the gym.
  • CarPlay® gets its biggest update ever with a new Dashboard to view
    music, maps and more in a single view, a new Calendar app and Siri
    support for third-party navigation and audio apps.
  • HomePod™ can distinguish voices from anyone in the home to deliver
    personal requests, including messages, music and more. Live radio
    gives Siri access to over 100,000 radio stations from iHeartRadio, and
    TuneIn, and a new sleep timer turns off music after a set amount of
    time. Handoff® enables users to easily move music, podcasts or a phone
    call to HomePod when they arrive home.
  • With AirPods®, Siri can read incoming messages as soon as they arrive,
    from Messages or any SiriKit™-enabled messaging app. A new audio
    sharing feature makes it easy to watch a movie or share a song with a
    friend by simply bringing a second pair close to iPhone or iPad®.
  • Voice Control provides a powerful new experience that enables users to
    operate their iPhone, iPad or Mac® entirely by their voice. Using the
    latest Siri speech recognition technology, Voice Control gets even
    more accurate text transcription and editing.1
  • Notes has a new Gallery View, more powerful collaboration with shared
    folders, new search tools and checklist options.
  • QuickPath brings easy one-hand typing to the iOS keyboard by
    continuously swiping through the letters of a word.2
  • Text Editing is enhanced, making scrolling documents, moving the
    cursor and selecting text faster and more accurate.
  • Files app introduces the ability to share folders with iCloud Drive®
    and access files from external storage devices like SD cards and USB
    flash drives.
  • Health offers ways to monitor hearing health and brings new ways to
    track, visualize and predict a woman’s menstrual cycle.
  • Location Services controls give users more choices for how they share
    location data with apps, including a new one-time location option and
    more information on when apps are using location in the background.
  • Performance improvements make the entire system more responsive with
    faster Face ID unlock, and a new way to package iPhone apps on the App
    Store® that reduces app download sizes by up to 50 percent, makes app
    updates over 60 percent smaller and results in apps launching up to
    twice as fast.


The developer preview of iOS 13 is available to Apple Developer Program
members at starting
today, and a public beta program will be available to iOS users later
this month at
New software features will be available this fall as a free software
update for iPhone 6s and later, and will be available with iPadOS™
for iPad Air® 2 and later, all iPad Pro® models, iPad 5th generation and
later, and iPad mini® 4 and later. iPadOS also introduces new
capabilities and intuitive features that take advantage of the unique
characteristics of iPad. For more information, visit and
Features are subject to change. Some features may not be available in
all regions or all languages.

1 The new Siri voice, personalization features on HomePod and
Voice Control are available in English only.

2 QuickPath is not available in all languages.

Apple revolutionized personal technology with the introduction of the
Macintosh in 1984. Today, Apple leads the world in innovation with
iPhone, iPad, Mac, Apple Watch and Apple TV. Apple’s four software
platforms — iOS, macOS, watchOS and tvOS — provide seamless experiences
across all Apple devices and empower people with breakthrough services
including the App Store, Apple Music, Apple Pay and iCloud. Apple’s more
than 100,000 employees are dedicated to making the best products on
earth, and to leaving the world better than we found it.

NOTE TO EDITORS: For additional information visit Apple Newsroom (,
or call Apple’s Media Helpline at (408) 974-2042.

© 2019 Apple Inc. All rights reserved. Apple, the Apple logo, iPhone,
Face ID, Touch ID, Memoji, Animoji, Siri, CarPlay, HomePod, Handoff,
AirPods, SiriKit, iPad, Mac, iCloud Drive, App Store, iPadOS, iPad Air,
iPad Pro and iPad mini are trademarks of Apple Inc. Other company and
product names may be trademarks of their respective owners.


Jacqueline Roy, (408) 862-4386
[email protected]
Haija, (408) 862-6490
[email protected]

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