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NEW YORK, Feb. 15, 2022 /PRNewswire/ — ViacomCBS today announced that the global media company will become Paramount Global (referred to as “Paramount”), effective February 16, bringing together its leading portfolio of premium entertainment properties under a new parent company name.
“Paramount is an idea: A promise to be the best,” said Shari Redstone, Non-Executive Chair of the company’s Board of Directors. “That promise has always been at the center of what we aspired to build as the steward of more than a century of cinematic excellence, and with businesses and brands that have defined and redefined entertainment for generation after generation. We have made enormous progress, and I have never been more excited about the future of this company.”
“Paramount’s iconic peak represents a rich history for our company as pioneers in the Golden Age of Hollywood. Today, as we embrace the Paramount name, we are pioneers of an exciting new future,” said Bob Bakish, President and Chief Executive Officer.
The company’s shares will trade on the Nasdaq stock exchange as PARAA (Class A common), PARA (Class B common) and PARAP (Preferred Stock), beginning with trading on February 17, 2022, at 9:30 a.m. ET.
In addition to the name change, the company detailed plans to accelerate the global momentum behind Paramount+, unveiling new content, enhanced product offerings and continued international expansion at its investor event.
“We see a huge global opportunity in streaming, a much larger potential market than can be captured by linear TV and film alone,” continued Bakish. “We’re excited about our ability to not just compete, but thrive, creating significant value for both consumers and shareholders. How? Because we’re broader in four key areas: our diverse content, streaming model, mix of platforms and global reach. As we look forward, the size of the opportunity we see is matched only by our ambition to seize it.”
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BROAD CONTENT OFFERING
Today’s event demonstrated the global power of fan-favorite IP with an expansive slate of exciting programming announcements. Paramount+ will continue to deliver the most diverse content offering in streaming across every genre at scale, including beloved franchise extensions and all-new buzzworthy originals spanning must-see movies, scripted dramas, unscripted reality TV, comedy, kids and family, sports, news, specials and events to super-serve the entire household.
“On Paramount+, we have something for everyone,” said Tanya Giles, Chief Programming Officer, Streaming. “We are taking our broad content offering and deepening it with more content in key categories, building on our treasure trove of IP to create lasting, hit franchises.”
Movies, Kids and Family
The best of the big screen keeps coming to Paramount+. The company announced that starting with 2024 film releases, Paramount+ will become the streaming home for all new Paramount Pictures movies in the U.S. following their theatrical runs.
New blockbuster franchise expansions also unveiled today include:
Other Kids and Family content announcements included updates to animated preschool favorites:
Additionally, an update in Kids and Family live-action programming included:
Adult Animation and Global Unscripted
Paramount+ doubles down on adult animation with new takes and news on two of the most successful and well-known IP in the history of the genre:
A fresh slate of global unscripted series, expanding industry-defining franchises, include:
In addition to these all-new titles, seven upcoming iterations from THE SHORE franchise will launch on Paramount+ in territories around the globe, including Argentina Shore, Colombia Shore and Australian Shore, with more cities to be announced.
And, the following top-performing reality series have been renewed for Paramount+: Queen of the Universe, RuPaul’s Drag Race All Stars and The Challenge: All Stars. Internationally, global phenomenons Acapulco Shore, Geordie Shore: Return of the OGs and Rio Shore have also been renewed.
Global Scripted
The Taylor Sheridan universe continues to expand with new chapters of the Dutton family drama with a new original from the Yellowstone co-creator announced today:
Additionally, casting and production updates were included for the following highly anticipated series:
New expansions of the most popular prime-time entertainment include:
Upcoming international hits in the making include:
These new titles join a growing roster of previously announced and highly-anticipated scripted series, including: Fatal Attraction, Grease: Rise of the Pink Ladies, Rabbit Hole and The Offer.
Additionally, Season 2 renewals for Halo, and international hits Cecilia and Los Enviados (The Envoys) were announced. Season 2 of Super Pumped and Season 7 of Billions for SHOWTIME were also ordered.
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GLOBAL EXPANSION
ViacomCBS will continue the global expansion of Paramount+ in 2022. The company announced today that Paramount+ will make its debut in France as an exclusive bundle with CANAL+ Group, giving subscribers immediate access to Paramount+ through the country’s largest provider. Paramount+ will also be available on an a la carte and direct-to-consumer basis in the French market.
“We’re continuing to leverage our global footprint and long-standing relationships to expand Paramount+ into new markets with enormous potential quickly and economically,” said Tom Ryan, President and CEO, Streaming.
With Paramount+ and SkyShowtime, the company will have streaming services available in more than 60 markets across the UK, Latin America, Canada, Australia, South Korea, the Caribbean and all major markets in Europe by the end of this year. In 2023, the company will look to Asia, Africa and the Middle East, building on Paramount+’s strong momentum to grow its presence in every region of the world.
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NEW PARAMOUNT+ AND SHOWTIME INTEGRATED OFFERING
Paramount+ subscribers will soon be able to enjoy SHOWTIME in a new integrated offering that pairs together both services in an unrivaled streaming collection of live and on-demand entertainment with critically acclaimed and boundary-pushing programming in a single user experience.
Starting this summer in the U.S., Paramount+ subscribers will be able to upgrade their subscription to a bundle that includes the SHOWTIME service through two plans, providing a huge range of content at an incredible value:
SHOWTIME will also remain available as a standalone premium OTT subscription service and through various third-party streaming platforms.
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CONTINUED MOMENTUM
Paramount+ has exceeded the company’s goals since its launch, and ahead of schedule, as the key driver of ViacomCBS’ overall streaming growth. The company delivered more than 56 million total global streaming subscribers and 84% revenue growth in the direct-to-consumer segment in 2021.
As a result of its streaming momentum and incremental investments, the company is raising its global streaming subscriber goal from 65-75 million global streaming subscribers to more than 100 million subscribers by year-end 2024. The company is also raising its 2024 DTC revenue goal from $6 billion to $9 billion.
“In just one year, Paramount+ has outperformed all expectations,” said Naveen Chopra, Executive Vice President, Chief Financial Officer. “Our powerful content, marketing and distribution engines drove explosive growth as further proof of our ability to establish a sustainable, large scale streaming business with a differentiated global playbook.”
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For more information and a replay of the investor event, visit ir.viacomcbs.com/investorevent.
*Click here for image assets
*Head to @ViacomCBS on Twitter to see all of today’s announcements
ABOUT VIACOMCBS
ViacomCBS (NASDAQ: VIAC; VIACA), to be known as Paramount, is a leading global media and entertainment company that creates premium content and experiences for audiences worldwide. Driven by iconic studios, networks and streaming services, its portfolio of consumer brands includes CBS, Showtime Networks, Paramount Pictures, Nickelodeon, MTV, Comedy Central, BET, Paramount+, Pluto TV and Simon & Schuster, among others. The company delivers the largest share of the U.S. television audience and boasts one of the industry’s most important and extensive libraries of TV and film titles. In addition to offering innovative streaming services and digital video products, ViacomCBS provides powerful capabilities in production, distribution and advertising solutions.
Live on February 16, 2022, please visit www.paramount.com and @ParamountCo on Twitter for more information about the company.
VIAC-IR
SOURCE ViacomCBS Inc.
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