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Presents Regulatory Proposals on Robo Calling, Caller ID Authentication, and Spam Labeling to Protect Customers’ Business Interests and Brand Investments
WASHINGTON, DC / ACCESS Newswire / March 17, 2026 / Unified Office, a leading communications technology and business intelligence company offering exceptionally reliable, high-quality voice, messaging, business analytics, IoT, and AI-based solutions, will testify today before the Federal Communications Commission (FCC) to advocate for stronger protections around caller identity authentication, spam labeling accuracy, and the integrity of emerging Rich Call Data (RCD) frameworks. The testimony will focus on policy recommendations designed to protect legitimate businesses and consumers while strengthening the reliability of the nation’s telecommunications infrastructure.
“Millions of legitimate calls from emergency services, doctors, pharmacies, and local businesses may be incorrectly labeled as spam despite FCC-mandated authentication safeguards,” said Ray Pasquale, Founder & CEO of Unified Office. “We are in Washington to fight for our customers in an effort to make sure that their calls go through and connect to the intended parties without third party intervention and/or the levy of any additional, unnecessary fees.”
As voice remains one of the most critical channels for business and consumer interaction, inaccurate spam labeling and the manipulation of caller identity information increasingly disrupt legitimate communications. Unified Office’s testimony will urge the FCC to adopt policies that preserve authenticated caller identity information, improve accountability across the telecom ecosystem, and ensure fair and transparent industry practices.
“Robocall authentication was supposed to restore trust in caller ID, but new data suggests authenticated calls are still being mislabeled or altered across the telecom ecosystem,” Pasquale added. “Consumers and businesses rely on caller ID to make informed decisions about answering calls. When verified identity information is altered, mislabeled, or monetized, trust in the communications ecosystem erodes. Our recommendations are designed to restore that trust and ensure that authenticated caller identity information is delivered accurately to consumers.”
During the hearing, Unified Office will present several key regulatory proposals:
Protecting Caller Identity Under Existing Law
Unified Office supports the FCC’s authority under the Truth in Caller ID Act to protect authenticated caller identity information beyond phone numbers. The company recommends prohibiting third parties from modifying or mislabeling verified caller names and requiring that accurate caller name information be made available to consumers as a standard service rather than monetized through separate CNAM databases.
Preserving End-to-End Integrity of Rich Call Data
To ensure trust in emerging identity frameworks, Unified Office recommends that intermediate providers be required to transmit authenticated caller identity and Rich Call Data without modification. The company also proposes the implementation of monitoring and enforcement mechanisms, real-time integrity verification tools, and a feedback system for reporting caller ID accuracy issues and spam labeling errors. In addition, Unified Office is advocating for a formal appeals process that would allow businesses to contest incorrect spam labeling and trigger automatic corrections when errors are verified.
Strengthening Direct FCC Enforcement
Unified Office will recommend that the FCC prohibit transit and terminating carriers from modifying authenticated caller identity information. The company is also proposing a mandatory trace-back and notification system for mislabeled calls, along with enforcement measures that include penalties, corrective action plans, and public reporting of violations.
Ensuring Framework Neutrality and Fair Competition
Unified Office’s testimony will also emphasize the importance of maintaining a framework-neutral approach to caller identity authentication. Rather than designating a single commercial entity as the exclusive “trust anchor,” the company recommends establishing minimum standards that allow multiple competing frameworks to operate. This approach would ensure transparent, non-discriminatory accreditation is accessible to all service providers.
Strengthening the Existing Authentication Framework
Finally, Unified Office supports stronger oversight and enforcement of the current STIR/SHAKEN caller authentication framework. The company recommends requiring transmission of verified caller identity information to consumers when A-level attestations are present and ensuring that originating providers verify the accuracy of the identity information they transmit. A-level attestation, the most basic level of attestation, indicates that the service provider has authenticated the caller and the caller is authorized to use the calling number.
Unified Office believes these measures will improve caller ID accuracy, prevent the mislabeling of legitimate business calls, promote fair competition among providers, and restore public confidence in public telecom networks, which is what the FCC was created to do.
About Unified Office
Unified Office is a leading communications technology company, constantly innovating to help its business customers and channel partners stay ahead in a rapidly changing world. Unified Office’s unique, Voice Over IP business communications platform is built on the patented Highest Quality Routing Protocol™ (HQRP™) nationwide transmission network, ensuring no missed calls, exceptional call quality, and zero downtime. Unified Office’s patented platform also delivers real-time business analytics and alerts so that customers can monitor and reconfigure their business’s operational workflows in real time from a visual dashboard on any internet-connected device. Key innovations include an AI-powered suite of spoken word, sentiment, engagement, and whisper-coach analytical applications, and other innovative solutions that really go to work for business stakeholders, so they can focus on running their business, provide exemplary customer service, drive more revenue, and increase employee and operational effectiveness. For more information, visit www.unifiedoffice.com
CONTACT
Cathy Clarke
Unified Office Inc.
Email: cathy.clarke@unifiedoffice.com
Tel: 617-527-2089
SOURCE: Unified Office
View the original press release on ACCESS Newswire
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