Grocery Outlet Continues National Expansion, Celebrating 400th Store Opening in Hailey, Idaho

Grand Opening Caps off Momentous Year as Grocery Outlet Celebrates 75 Years in Business, Two Year Anniversary as a Public Company & 11^th Annual Independence from Hunger Campaign

EMERYVILLE, Calif.–(BUSINESS WIRE)–Grocery Outlet Holding Corp. (NASDAQ: GO) (“Grocery Outlet” or the “Company”), the leading extreme-value retailer in the United States offering quality, name-brand opportunistic products at prices generally 40% to 70% below those of conventional retailers, today announced the opening of its 400^th store and newest location in Hailey, Idaho.

Located at 615 N Main St. in Hailey, Idaho, just south of the Sun Valley ski resort and east of Boise, the newest Grocery Outlet location is run by independent operator (“IO”) Shane Anderson. Anderson is a Grocery Outlet veteran who previously worked alongside his daughter and son-in-law serving as a general manager in their Grocery Outlet location. The Hailey store continues Grocery Outlet’s annual new store growth of 10%, adding roughly 35 new stores each year.

“We are incredibly proud to celebrate the opening of our 400^th store, a momentous number 75 years in the making,” said Grocery Outlet’s CEO Eric Lindberg. “Since our founding, Grocery Outlet has built on the core value of ‘touching lives for the better,’ and today, we are proud to play a part in 400 communities across the U.S. When you shop at a Grocery Outlet store, you are shopping local and supporting entrepreneurs within your own community. I’d like to congratulate Shane Anderson, along with all of our IOs across the country, for providing a treasure hunt shopping experience for all of our bargain-minded customers.”

The announcement of the 400^th store comes as Grocery Outlet celebrates its 75^th anniversary. A diamond commemoration, across all of Grocery Outlet stores, customers can expect to see “diamond deals” of up to 75% off select items, as well as throwback bargain deals and highlights of some of the Company’s most unique bargain buys from throughout the years.

This year, Grocery Outlet also celebrates its second anniversary as a public company, after joining Nasdaq under the ticker symbol “GO” on June 20, 2019. Additionally, Grocery Outlet kicked off its 11^th annual Independence from Hunger food bank donation campaign on June 23, which has raised more than $11 million for local food banks across the country to date.

About Grocery Outlet:

For 75 years Grocery Outlet, an extreme-value grocery retailer based in Emeryville, California, has offered customers big savings on brand-name products. The Company has 400 locations throughout California, Idaho, Nevada, Oregon, Pennsylvania, and Washington. Stores are owned by Independent Operators based in the communities they serve.

Grocery Outlet offers a full range of products including fresh produce, meat, deli and dairy, along with a wide assortment of natural and organic choices. Grocery Outlet also carries a large selection of beer and wine, health and beauty care, as well as seasonal items. A third-generation, family-led company founded in 1946, Grocery Outlet provides local customers an exciting place to find WOW deals on name brands they trust.

For more information about Grocery Outlet, please visit www.GroceryOutlet.com.

Contacts

MEDIA:

Layla Kasha

510-379-2176

lkasha@cfgo.com