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Green Toolkit Mandated by Red Bull Media House and Used Across Group for CO2e Reporting

Red Bull Media House integrates Green Toolkit for standardized CO2e tracking and audit-ready sustainability reporting across film, TV, and event productions




COLOGNE, Germany & NEW YORK–(BUSINESS WIRE)–#CarbonFootprintGreen Toolkit, developed by GWK Grüner Werkzeugkasten GmbH and operated through Green Toolkit Inc., has been officially included in Red Bull Media House’s production guidelines since 2024. Green Toolkit is already being used in North American film and television productions to align with upcoming GHG Protocol standards and support ESG reporting requirements.

As stated in Red Bull’s Green Production Guideline:

“Consistent monitoring of emissions and data collection facilitated through the Green Toolkit is mandatory.” (Source: Red Bull Production Partner Portal)

In addition to Red Bull Media House, Green Toolkit is used across ServusTV, Terra Mater Studios, Red Bull Studios, and Global Media Services, supporting CO2e tracking and sustainability reporting group-wide.

By requiring Green Toolkit, Red Bull Media House has implemented a system that enables consistent carbon data collection and structured, audit-ready sustainability reporting. The platform provides reliable emissions data and tools to manage environmental impact.

Green Toolkit aligns with the GHG Protocol and ISO 14067 standards and supports ESG reporting frameworks such as SASB and GRI, ensuring compatibility with both investor-focused and global sustainability reporting systems.

Key features of Green Toolkit include:

  • ISO 14067-compliant carbon-footprint calculations
  • Scope 3 tracking across the supply chain
  • Audit-ready ESG reporting for regulatory compliance
  • Modular, multilingual architecture

For more information on modules and international use cases, please visit press.greentoolkit.com.

By incorporating Scope 3 data, Green Toolkit addresses critical challenges in sustainable production — making supply chains measurable and manageable.

Statements from Green Toolkit Inc.

“Including Green Toolkit in official production guidelines demonstrates how measurable climate action can be embedded into day-to-day operations,” said Roman Russo, CEO of Green Toolkit Inc.

Looking Ahead

With frameworks like the CSRD setting new expectations, Green Toolkit translates reporting requirements into operational practice through audit-ready CO2e data.

“We are proud to contribute practical, audit-ready solutions for a climate-conscious media industry, and we are just getting started,” (more at founders.greentoolkit.com) Russo added.

About Green Toolkit Inc. | Grüner Werkzeugkasten GmbH

Green Toolkit Inc. is a U.S.-based sustainability software company providing digital tools for film, television, and event production. Its platform enables studios and production teams to measure, track, and manage their carbon footprint — including both direct and indirect emissions across the full value chain.

Grüner Werkzeugkasten GmbH, headquartered in Cologne, Germany, serves as the European hub for research, development, and training. Together, both entities operate the Green Toolkit platform in more than 34 countries and 1,500 productions worldwide.

The company also offers training and certification programs through GT:LEARN (academy.greentoolkit.com), supporting crew onboarding, CO2e literacy, and compliance with international sustainability standards.

The Green Toolkit platform is recognized under multiple national frameworks, including Austria’s UZ76 Ecolabel for sustainable film production and Germany’s Green Motion standards, supported by major broadcasters and funding institutions.

Green Toolkit Inc. is registered under NJ-411 (New Jersey Business Registration) and listed in the NYC Diversity Film Directory, reinforcing its commitment to inclusive and sustainable production practices across North America.

Green Toolkit collaborates with North American production partners and sustainability networks to align film and television projects with GHG Protocol and ISO 14067 standards, strengthening climate accountability across the entertainment industry. Green Toolkit maintains offices in New York, New Jersey, Cologne, and Vienna.

For more information, please visit

greentoolkit.com | press.greentoolkit.com | academy.greentoolkit.com |

Contacts

For media inquiries, U.S. Contact:

Green Toolkit Inc. Manhattan Office +1 (646) 537-7687

Staff

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