Digital Media Net - Your Gateway To Digital media Creation. News and information on Digital Video, VR, Animation, Visual Effects, Mac Based media. Post Production, CAD, Sound and Music
Categories: News

Blue Apron Introduces an All-New Holiday Roast Box

Latest Meal Kit is Part of the Company’s Limited-Time, Seasonal Offerings

NEW YORK–(BUSINESS WIRE)–Blue Apron (NYSE: APRN) introduces an all-new Holiday Roast Box to help customers continue their holiday celebrations. Available with or without a subscription, the meal kit is part of Blue Apron’s limited-time, seasonal offerings, and features an assortment of festive recipes with decadent ingredients.


Inspired by a classic English roast, our version delivers a show stopping meal with restaurant-quality ingredients for a fine dining experience, without spending hours of active cooking time in the kitchen,” said John Adler, Blue Apron’s Vice President of Culinary. “The culinary team designs our seasonal boxes with ease and efficiency in mind, and with the intent that each recipe is simple for customers to prepare, regardless of their skill level.”

The menu is anchored around a pasture raised beef tenderloin that is cooked using a reverse sear technique to yield a perfect result. In addition, elements of the box can be prepared ahead of time, like the cheesy potato bake and creamy spinach and kale.

The Holiday Roast Box serves up to 8—the full menu includes:

  • Roast Beef Tenderloin with Sherry-Dijon Pan Sauce
  • Cheesy Potato Bake with Crème Fraîche & Caramelized Onions
  • Honey-Orange Glazed Rainbow Carrots with Pistachios & Mint
  • Creamy Spinach & Kale with Thyme & Crispy Onions
  • Apple-Cranberry Trifle with Coconut Custard & Candied Pistachios

Available to ship starting November 28 through the end of the year, the Holiday Roast Box can be ordered as part of a subscription through the website and mobile app, and without a subscription on Blue Apron’s Market, Walmart.com and Amazon.com.

To place an order, visit cook.ba/holidayroast.

About Blue Apron

Blue Apron’s vision is Better Living Through Better Food™. Launched in 2012, Blue Apron offers fresh, chef-designed meals that empower home cooks to embrace their culinary curiosity, challenge their abilities in the kitchen and see what a difference cooking quality food can make in their lives. Blue Apron is a carbon-neutral meal-kit company and is focused on bringing incredible recipes to its customers, while promoting planetary and dietary wellness for everyone.

Contacts

Muriel Lussier

Blue Apron

muriel.lussier@blueapron.com

Staff

Recent Posts

Digital Health Tools are Expanding in Scope and Function to Aid Patient Diagnosis, Treatment and Monitoring, Says New Report from The IQVIA Institute

The number of digital health apps stands at 337,000, with disease-specific apps that bring more…

36 seconds ago

Appy Pie’s No-Code AI Design Platform Simplifies Holiday Creations for Christmas Posters and Avatars

NEW DELHI, Dec. 21, 2024 /PRNewswire/ -- Appy Pie Design, a leading No-code AI Design…

1 day ago

Thought Technology Ltd Celebrates 50 Years of Innovation and Excellence

Montreal-based Thought Technology Ltd wraps up its 50th year in business providing psychophysiological instrumentation to…

2 days ago

Gaudio Lab, Winner of CES Innovation Awards for Three Consecutive Years, to Unveil New Solutions at CES 2025

LAS VEGAS and SEOUL, South Korea, Dec. 20, 2024 /PRNewswire/ -- Gaudio Lab, a leader in…

2 days ago

Impossible Creative Unveils Cutting-Edge Immersive Experience at COP16

RIYADH, Saudia Arabia, Dec. 20, 2024 /PRNewswire/ -- Impossible Creative debuted innovative immersive storytelling technology…

2 days ago

Prescott, Arizona’s Jim & Linda Lee Performing Arts Center at Yavapai College Invests in Ayrton Rivale Profile and Karif-LT Fixtures

The Jim & Linda Lee Performing Arts Center, Northern Arizona’s premiere entertainment venue, has installed…

3 days ago