Preparing for Increased Demand in Real Estate, Don Costa, Investor and Founder of Flip Talk, Partners with Trelly to Sell Properties
As institutional investors like BlackRock flood the market, investors seek new channels to increase efficiency, productivity, and profitability.
DALLAS–(BUSINESS WIRE)–Following the recent launch of Trelly (https://www.trelly.com/), over 7,000 investors excitedly joined the free real estate investing platform, which enables them to buy and sell off-market residential investment properties directly from their phones, tablets, and computers.
Don Costa, a recognized authority in the real estate investing industry and the founder of Flip Talk (https://fliptalk.com/), is one of those investors.
He said that he doesn’t see any signs of the real estate market slowing down, either in terms of home prices or buying activity. He also said that these factors mean investors need to streamline their operations to remain profitable while competing against the influx of new investors. Especially against giant institutional investors like BlackRock and other well-funded hedge funds.
“With increased competition in the market, it’s more important than ever to find and implement new tools to streamline your acquisitions and dispositions process. Trelly is definitely one of those tools,” explains Costa.
Trelly’s new features, along with a rapidly growing number of users and listings, will help investors to scale. This is something the real estate investing community has been asking for because increased investor competition in the industry, especially from institutional investors, is making it more difficult to acquire the properties they need to scale their business and remain profitable.
The platform allows investors to save time, money, and energy when finding or selling their next investment property. Users can then simply enter their buying criteria and get notified whenever a property is listed that fits into their “buy box.” And the system automatically pulls data from official property records to help investors avoid risky practices like daisy-chaining.
Costa is meeting with the Trelly team in Nashville this week to implement this platform in his own real estate investing company and will be introducing it to his 10,000+ member real estate community as well as on his podcast after that.
He said, “I am looking forward to the value Trelly brings to our business. It’s a game changer for the real estate investor community and I can’t wait to share it with the Flip Talk audience.”
DeShong built the platform after years as a real estate investor himself. When he reached the point where he was conducting hundreds of transactions each year for his own investments, he saw the flaws in the traditional channels, such as direct mail, cold calling, Facebook groups, local meetups, and yard signs, to name just a few.
“It’s not that these channels were bad or didn’t work. It was just that they weren’t scalable without pouring in tons of manpower and capital,” he said. “That’s fine if you only want to do a few deals here and there, but if you want to scale your business, you have to operate more efficiently and profitably. I built Trelly to solve that problem, both for myself and for other investors,” he explained.
And it’s resonating with investors.
At its core, Trelly works like a B2B version of the MLS — a marketplace where sellers can list off-market properties for other investors to buy. These properties are exclusive to Trelly and cannot be found on the MLS — or anywhere else.
Costa says the platform will help his company to thrive through the economic uncertainty that most experts are predicting so he can not only retain his team, but also provide raises and other benefits. And he also recognizes that more transactions in his company will also mean more work for contractors, title companies, and other industries related to real estate.
“Consistent and predictable deal flow is crucial to the success of our business. Anything that gives us an edge changes the game. Trelly is that edge,” Costa explained.
His investing company consistently buys and sells dozens of properties every single month and he believes the platform will help scale far beyond that through increased efficiency and faster sales cycles.
Trelly can be accessed via the web at trelly.com, or through the Trelly app available on the iOS and Google Play app stores.
About Trelly
Trelly is the culmination of 15 years of innovative real estate development by CEO Josh DeShong, and was developed as a platform to help investors scale their businesses more effectively.
Over his career, DeShong has closed nearly $2 billion in real estate transactions. Josh is one of the top 50 real estate agents in the country and has received more than 100 production and volume awards.
Trelly is based on his experience as a real estate investor, as well as feedback from other investors all across the country, and the company is on a mission to democratize real estate investing for everyone.
The platform was developed under the guidance of Trelly’s CTO, Stephen Chiang. Prior to joining the team, Chiang served as a project manager at Microsoft and as a software engineer at Google, and he is also an active real estate investor himself.
Since the platform’s beta launch in just three test markets, Trelly has conducted more than 700 transactions with real estate investors for a total GMV of over $170MM. This proves there is a considerable demand for the service among investors.
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