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The Fire TV Omni QLED Series features 4K QLED display with up to 96 local dimming zones, Dolby Vision IQ, and HDR10+ Adaptive support for stunning picture quality
New Fire TV Ambient Experience reimagines the smart TV with the power of Alexa—new widgets provide helpful, glanceable information throughout the day
The Omni QLED Series also serves as a beautiful canvas for artwork—choose from a free catalog of over 1,500 gallery-quality images with no subscription, display your family photos, and more
Alexa hands-free is always ready for simple and natural search, discovery, playback, and control of the Ambient Experience
SEATTLE–(BUSINESS WIRE)–Amazon (NASDAQ: AMZN) today introduced the Fire TV Omni QLED Series—a new addition to the Amazon Fire TV Omni Series and the first-ever TV lineup to feature the new Fire TV Ambient Experience. Reimagining what you can expect from a smart television, the Omni QLED Series combines the Omni Series’ trademark performance, value, and hands-free Alexa controls with new ambient features that turn the TV into an always-smart device when not streaming. The Omni QLED Series features a new stunning 4K Quantum Dot Technology (QLED) display with full-array local dimming of up to 96 zones, plus support for both Dolby Vision IQ and HDR10+ Adaptive, providing an immersive, cinematic experience. Plus, with hands-free Alexa, you can find apps, discover shows, manage playback, and control the entire Ambient Experience using your voice. The Omni QLED Series is available for pre-order starting today and will ship in the coming weeks. Learn more at www.amazon.com/firetvomniqledseries.
“We’ve all been buying so-called smart TVs for decades, but they’re really not all that smart—and for much of the day, they’re not beautiful or useful either,” said Daniel Rausch, vice president of Amazon Entertainment Devices and Services. “The Omni QLED Series delivers stunning artwork, glanceable information, hands-free controls, and so much more–it reimagines what customers can expect from a smart TV.”
Premium 4K Picture Quality
The Omni QLED Series’ premium picture quality creates a truly cinematic experience for the home. The vibrant wide color gamut 4K QLED display delivers vivid, lifelike picture quality with rich colors and full-array local dimming. Up to 96 dimming zones provide heightened contrast that adjusts independently to increase or reduce lighting intensity, unlocking details in dark areas and revealing subtle tones that might be lost in the brightest parts of the picture.
The Omni QLED Series offers the latest in picture quality formats to provide the best viewing experience with built-in support for HDR10+, HLG, and, for the first time on Fire TV, Dolby Vision IQ and HDR10+ Adaptive. A new Adaptive Brightness feature also uses the Omni QLED Series’ ambient light sensor to dynamically change brightness levels, providing optimal contrast across content sources, formats, and lighting conditions.
Ambient Experience, Truly Smart TV
The Omni QLED Series is the first Fire TV to feature the all-new Ambient Experience, which completely transforms the largest screen in your home. When not streaming, the Omni QLED Series uses its built-in presence sensors to detect when a person enters the room and switches to the beautiful and informative Ambient Experience. Instead of a blank screen, the TV uses the power of Alexa to enable you to see helpful information, manage your smart home, listen to or discover new content, and view artwork or family photos. The new Fire TV Ambient Experience can be controlled hands-free and includes:
Broad Content Selection
Fire TV places content at the center of the television experience, making it easier for you to discover and enjoy a wide variety of entertainment and apps. You can choose from a broad selection of premium and ad-supported streaming services, with more than 1 million episodes and movies available. You can also enjoy a wide selection of free ad-supported streaming services like Amazon Freevee and the Amazon News app for local or national news, and recently added content rows show free videos across categories, such as trending movie trailers, food and kitchen, and sports news and highlights.
The Omni QLED Series is designed with sustainability in mind and achieved the Climate Pledge Friendly badge. As a part of Amazon’s commitment to helping preserve the natural world, Amazon is building new wind and solar farms that, by 2025, will produce clean energy equivalent to the electricity used by this device.
Pricing and Availability
The Fire TV Omni QLED Series will be available in 65” for $799.99 and 75” for $1,099.99. All TVs will be available in the U.S. and Canada at Amazon and Best Buy, with preorder starting today. For more information, visit www.amazon.com/firetvomniqledseries.
Amazon today also announced the new Fire TV Cube (3rd Gen), Fire TV’s most powerful streaming media player ever and the first in the industry to feature an HDMI input port and Wi-Fi 6E support. Amazon also introduced the Alexa Voice Remote Pro, a new premium remote with programmable buttons and a new Remote Finder feature.
Amazon is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking. Amazon strives to be Earth’s Most Customer-Centric Company, Earth’s Best Employer, and Earth’s Safest Place to Work. Customer reviews, 1-Click shopping, personalized recommendations, Prime, Fulfillment by Amazon, AWS, Kindle Direct Publishing, Kindle, Career Choice, Fire tablets, Fire TV, Amazon Echo, Alexa, Just Walk Out technology, Amazon Studios, and The Climate Pledge are some of the things pioneered by Amazon. For more information, visit amazon.com/about and follow @AmazonNews.
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